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More than just a logo: complete visual identities for small businesses

We help you build a consistent brand with the essential visual elements your business needs to stand out.

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Testimonials

What are our clients saying?

x-mej's website
“The Diligently team perfectly understood the specificity of our industry, creating a website that fully meets our expectations. The website was perfectly tailored to our needs, both in terms of functionality and aesthetics.”

Przemysław Czyż

CEO at x-Mej

Why visual identity matters

As a small business owner, it’s easy to think that all you need is a logo. But your visual identity is so much more than that — it’s the face of your brand, the first thing your customers see, and a big part of what makes you memorable. A strong visual identity helps you stand out from the competition, look professional, and connect with your customers on a deeper level.

  • Align your brand with its values
  • Attract new customers
  • Stand out from the market noise
  • Make your brand memorable
  • Create a solid foundation for your marketing
Business cards and other stuff

Our process

  1. Discovery and research
    First we will ask you few questions about your vision and ideas of your brand to truly understand what values and character it represents. Then we will conduct a research on your competition, to see what could elevate your brand value compared to your competitors.
  2. We do the hard work
    We design logo concepts, prepare color palette, pick ideal fonts, create website style guide and construct brand guidelines, while you manage your business without having to think about all those things.
  3. Presentation
    We send you documents with all your new brand assets with additional explanation behind a design of the assets. You read the doucuments whenever you want. Then you let us know what you think, so we can make any eventual adjustments.

Visual identity packages

Small

Essential Identity

This package is for businesses that need the basics – a simple yet professional visual identity.

$ 379
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Preview package

  • Research

    Conducting research about competition in your area.

  • Simple logotype design

    3 concepts of different wordmarks suited for your brand.

  • Basic color palette

    A simple color palette made of 2 main and 2 accent colors.

  • Typography selection

    1 primary and 1 secondary typeface.

  • Simple brand guidelines

    A one-page document outlining the usage of your new digital assets.

  • Standard website style guide

    - Heading styling: H1-H6.
    - Primary and secondary buttons.
    - Paragraph styling.

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Medium

Comprehensive Identity

Ideal for growing businesses that want to build on their brand and expand their online presence.

$ 999
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Preview package

  • Research

    Conducting more research about competition in your area and similar businesses nationwide.

  • Logo design

    5 concepts of different logo designs suited for your brand.

  • Expanded color palette

    A simple color palette made of 2 main and 2 accent colors + Color usage guidelines.

  • Typography selection

    1 primary and 1 secondary typeface + Font usage guidelines.

  • Social media graphics

    Profile pictures and covers for Instagram, Facebook and Linkedin.

  • Brand guidelines document

    A detailed brand guidelines document covering logo usage, color palette, typography, and examples of application.

  • Custom website style guide

    - Heading styling: H1-H6.  
    - Primary buttons, secondary buttons, buttons with icons.
    - Paragraph styling.
    - Social icons.

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The accelerator

Full Brand Identity package

Designed for businesses ready to fully establish their brand and take their marketing to the next level.

from

$ 2,590
Get started
Preview package

  • Research

    Conducting thorough research about competition in your area and similar businesses nationwide, analysing their branding strategies.

  • Logo design

    8 concepts of different logo designs suited for your brand.

  • Expanded color palette

    A simple color palette made of 2 main and 2 accent colors + Color usage guidelines.

  • Typography selection

    1 primary and 1 secondary typeface + Font usage guidelines.

  • Social media graphics

    - Profile pictures and covers for Instagram, Facebook and Linkedin.
    - Custom post Figma templates.
    - Email signature.

  • Marketing print design

    - Business cards design + mockup.
    - Brochures, flyers, and posters as mockups.

  • Extensive brand guidelines document

    A comprehensive brand guidelines document (10+ pages) detailing all aspects of your visual identity, including logo usage, color palettes, typography, imagery style, tone of voice, and application examples across various mediums.

  • Custom website style guide

    - Heading styling: H1-H6.  
    - Primary buttons, secondary buttons, buttons with icons.
    - Paragraph styling.
    - Social icons.

  • Consultation and revisions

    Several rounds of consultation and revisions to ensure every aspect of your visual identity aligns with your brand’s vision and goals.

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Need something more? Or something in between the plans?

Contact us

USD

PLN

Communication

FAQs

  • Why do I need more than just a logo?
    A logo is just one piece of your brand’s visual identity. Your colors, fonts, and overall style all work together to create a consistent and professional look that helps your business stand out.
  • How do I know which package is right for me?
    If you’re just starting out, the small package might be all you need. If you’re looking to build a more established brand presence, the medium or large packages offer more comprehensive options.
  • What if I need something custom?
    Like if you need only the medium package and business cards? No problem! We can adjust a package to fit your specific needs. Just get in touch, and we’ll find a solution that works for you.

Let’s get in touch

Ready to take your marketing to the next level?

Let’s talk about how we can help your business succeed.

Schedule a 30-min meeting

See examples of the packages and decide if it's something for you!

Small
Medium
Large
This package includes:
zip with files
Logo
A set of five colored circles representing a brand color palette.
Color palette
zip with files
Typography suite
brand guidelines
Brand guidelines
A style guide showcasing text hierarchy with headings, highlights, and link styles.
Website style guidelines

Type in your email to receive an example of this package:

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
This package includes:
zip with files
Logo
A set of five colored circles representing a brand color palette.
Color palette
zip with files
Typography suite
A webpage layout showing a logo, highlighted header, and sections with text and icons.
Social media graphics
brand guidelines
Brand guidelines
A style guide showcasing text hierarchy with headings, highlights, and link styles.
Website style guidelines

Type in your email to receive an example of this package:

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
This package includes:
zip with files
Logo
A set of five colored circles representing a brand color palette.
Color palette
zip with files
Typography suite
A webpage layout showing a logo, highlighted header, and sections with text and icons.
Social media graphics
Six variations of logo layouts, each with unique background elements and text positioning.
Digital assets suite
A card design featuring a logo, text blocks, and bullet points for key information.
Marketing print design
brand guidelines
Brand guidelines
A style guide showcasing text hierarchy with headings, highlights, and link styles.
Website style guidelines

Type in your email to receive an example of this package:

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
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Diligently brand is owned by Rocksoft sp. z o.o.

Our address:
ul. Katowicka 216
43-450 Ustroń, Poland


VAT ID: 548-273-36-07
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