Case study: How x-Mej got a website that speaks to their clients
By
Edwin Nooitgedagt
November
27
,
2024
x-Mej is a small business that creates workshop drawings for prefabricated building production. They’re experts in helping construction companies save time, cut material waste, and build more efficiently.
Their old website, which they built themselves, didn’t reflect their professionalism or show the real value they offer to clients. That’s where we came in. We built their new website under our Essential Website plan.
Key takeaways:
“The Diligently team perfectly understood the specificity of our industry, creating a website that fully meets our expectations. The website was perfectly tailored to our needs, both in terms of functionality and aesthetics.”
Clearly explained their services and unique process.
They also wanted the website in Norwegian 🇳🇴 to connect directly with their local audience.
The process
We started by gathering all the information we needed. The x-Mej team made this easy - they sent us everything before the project began and answered every question quickly. It was clear they were just as invested in making this website great as we were.
Here’s how we worked step-by-step:
Research & planning We learned about their industry, target audience, and competitors. This helped us plan the layout, visuals, and content.
Design & development Agata Wierzbicka, our Webflow developer, designed the site from scratch. She included smooth animations and unique layouts to make the site stand out. Once the site was ready, we exported it and hosted it on our servers.
Final touches After feedback from x-Mej, we added finishing touches and delivered a fully responsive, mobile-friendly website.
Key features
🇳🇴 Localized content The website is entirely in Norwegian to connect with their audience.
🎨 Custom animations We used animations to make the process section engaging and easy to follow.
💡 Clear messaging Every service is explained with simple language, showing how it saves time, money, and resources.
📱 Responsive design The website works seamlessly on mobile, tablet, and desktop devices.
The results
x-Mej now has a website that:
✔️ Matches their professionalism. ✔️ Clearly shows the benefits they offer to construction companies. ✔️ Makes it easy for potential clients to contact them or request a quote.
Why it worked
This project was a success because of great teamwork. The x-Mej team provided all the details we needed upfront, answered our questions quickly, and shared their vision clearly. This allowed us to deliver a site that exceeded their expectations.
Edwin is one of the founders of Diligently, a digital marketing agency that grew out of Rocksoft. He's been working in project leadership for over 6 years, and along the way, he's had the opportunity to see what makes businesses succeed — and what doesn’t (after a couple of his own startup attempts).
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